The Drawing Board

Sparks fly and ribbons flow; the sound of music takes physical form while smoke and fire come to life; and heavy textures soak their way into nearly every surface. This is the work of Thai digital artist Beya Panicha. Her output as an illustrator is full of lively momentum, surprising color combos, and comical character shapes.

Panicha is an award-winning artist with a distinct style who’s worked for major magazines across the world. Her artwork frequently features food, pets, East Asian smoke and flames, and characters with hidden faces. She uses bold line work, bulbous shapes, a retro vibe, and abstract affectations to make her point and catch viewers’ attention.

In one piece, a mysterious hand shoots 500-baht bills at toy machines, in another a dead body is hidden under a couch as a couple open Xmas gifts, and then there’s a polar bear floating on a lonely chunk of ice in a warming sea. A lot of Panicha’s work is done for clients, but she says it can be creatively rewarding to bring someone else’s vision to life and that she often learns more deeply about some subjects, like with the piece on climate change.

Panicha’s style—which is inspired by city pop and manga, as well as her previous medium of colored pencils—is intentionally identifiable. Like any art form, it helps to be easily recognizable, but especially so with illustration, as clients tend to know what to expect. But she also says that she’s continually evolving and that it’s important to always be experimenting with new ideas.

Her personal work is inspired by her own life and interests. She’s a foodie and recently renovated her home, so there’s lots of food and furniture in her output. She also happens to love dogs, and even though she doesn’t have her own, she’s inspired by the joy she sees in other people’s relationships with their pets. It’s really a lot more fun to look at her work than to read about it though, so enjoy!